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  <!-- Tech & Digital (8) -->
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  <!-- E-commerce & DTC (4) -->
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  <!-- Local & Trade (8) -->
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  <!-- Professional Services (5) -->
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  <!-- Creative & Personal (5) -->
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  <!-- Consumer & Lifestyle (9) -->
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  <url><loc>https://beyondbasics.studio/industries/beauty-brands/</loc><lastmod>2026-05-13</lastmod><changefreq>monthly</changefreq><priority>0.8</priority></url>
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  <url><loc>https://beyondbasics.studio/industries/salons/</loc><lastmod>2026-05-13</lastmod><changefreq>monthly</changefreq><priority>0.8</priority></url>
  <!-- Real Estate & Design (3) -->
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  <!-- Finance & Education (3) -->
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  <url><loc>https://beyondbasics.studio/industries/educational-institutions/</loc><lastmod>2026-05-13</lastmod><changefreq>monthly</changefreq><priority>0.8</priority></url>
  <url><loc>https://beyondbasics.studio/industries/nonprofits/</loc><lastmod>2026-05-13</lastmod><changefreq>monthly</changefreq><priority>0.8</priority></url>

  <!-- ── Journal articles ────────────────────────────────────── -->
  <url><loc>https://beyondbasics.studio/journal/tensor-brand-90-days/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/journal/brand-led-growth/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
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  <url><loc>https://beyondbasics.studio/journal/photography-as-brand-language/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/journal/pre-launch-brand-building/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>

  <!-- ── Glossary terms ──────────────────────────────────────── -->
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  <url><loc>https://beyondbasics.studio/glossary/visual-identity/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/glossary/logo-design/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/glossary/design-system/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/glossary/brand-guidelines/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
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  <url><loc>https://beyondbasics.studio/glossary/color-system/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/glossary/motion-identity/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/glossary/verbal-identity/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/glossary/brand-architecture/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/glossary/brand-positioning/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
  <url><loc>https://beyondbasics.studio/glossary/brand-audit/</loc><lastmod>2026-05-13</lastmod><changefreq>yearly</changefreq><priority>0.7</priority></url>
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